When you are on your Business Sculpting Journey, you are going to have a lot of Unwanted, ill-advised, does-more-harm-than-good Advise.
DON’T. LISTEN.
Building a Business is like being Pregnant and Having an Infant. EVERYONE has an OPINION about HOW THEY can do it BETTER THAN YOU.
Let that sink in.
My business model is:
- I write.
- CTA people over to my WhatsApp Groups
- I engage with my Peeps there with Education.
- I provide them a “Here-For-You” Space on Zoom every Tuesday and Friday.
- I write more.
Create Content –> Notify People of my Content –> Meet with People –> Create Content.
I have a Network. The CTA is “Get into my Network.” My Network is EVERYTHING.
Your Network IS your Business.
The Business Owners who builds their Network and takes care of their Network doesn’t have to work using Rhetoric to produce sales.
I have people who do everything for me while I nourish them while I educate and train them while they build their dream, which heals them.
I broke everything into three Tiers : The Free Educational Tier, the Optional Market and Shoppe Tier, the Membership Tier.
The Free Educational Tier Nourishes people no matter what they choose to do for themselves. If someone turns into a Fan at that level, they move onto the Shoppe or the Membership, which is for Fans only.
No selling required. The Content speaks for itself.
That is my business model.
- I did not post all day (I did, but it did nothing. It yielded 0 results)
- I never cold DM’d
- I do not chase people. They come to me.
- They have to speak up and stand out
- I do not Sell. Ever.
- I did not Market.
- I did not pay for Advertising.
Social Media was a waste of my time and Energy. It is not at all where I found anyone who proved to be beneficial for me. Where I found people was 100% in Networking Groups.
These are the Networking Groups I used :
- Event Raptor for Authors and Speakers
- Gary’s Power Pitching for Entrepreneur’s
- EZ Way
- A Networking WhatsApp Group
- DirectPay’s Networking Group
I connect my Network through all of these people. With these 5 Groups, plus The Healing Garden’s Networking, it was enough that I was able to generate my own Community to carry me from Lost and losing Resources to Scammers to Nourishing my Business to Life to Thriving.
[My Idea + My Vision] + [Their Passion + Their Vision] = Network +> Growth +> Sales
Networking and Guest Appearances are the only thing that gets you reach.
The only CTA you should ever be using is “Join my Network.” Your Network NEEDS to be the Core of your Business… IS the Core of your Business.
Imagine 3 guys standing there. You all have an idea. The same idea. One of you asks, “How are we going to make this work?”
3 guys standing there asking, “How are we going to make this work?” IS your business.
…
Now before you read on, I am telling you… I already have a Done For You Network so you can come in and NOT have to start building from Scratch. We’ll bring you in and train you. YOU can plug your Vision and Dream right into what we have and USE what we have to FUEL your Vision.
And then BUILD.
Think of it like… The Trading Floor of the New York Stock exchange, except… its Resources and not Stocks.
Whatever you do, ask yourself, what will your Network be. Now… if you don’t want a Network, that is okay. Plan and Budget your Business accordingly because that will take much longer.
Author’s Network = Author Platform (Fans) = Book Sales
Plumbing Business = Your Network of Clients = Sales
Corporation = Your Network of Employees, Staff, and Patrons = Sales
Unless you are a hermit, you Network. People +> Sales.